I have to honestly say that I’ve learnt a tremendous amount by spending some time doing research with my team and even with my team I still screwed up! Why? Because I’m no expert at this and it’s trial and error and making it work as we go along. I’ll share with you inside the video what happened:

You can now watch the rest of the videos of the Niche Site Duel challenge and keep up to date with our sites by visiting the dedicate hub:

• See Niche Site Duel hub to watch all other videos
• Market Samurai – the keyword research tool I recommended inside the video
• Watch video on Youtube

Transcription Of Video

[spoiler]

Hi it’s Tyrone from Tyroneshum.com. Firstly, I want to say big thank you for everybody who’s left a comment and also participated in this as well and for the people who also gave me some really positive and also critical feedback, constructive criticism there I really appreciate that because I’m learning as much as I can in this challenge and so as Pat as well. So I want to let you know I’m not an expert in any of these. If you ask me anything about outsourcing, I’ll be able to tell you all about it and automation but when it comes down to setting up niche websites, and building them and getting them to do the market research and so forth I’m not the best at it. That’s why I’m doing this challenge because I want to learn and also be able to share this with you, my ups and downs.

So what I want to share with you today is to give you an overview of where I’m at, at the moment and also to inform you that I have had to change my niche because the niche that I’ve chosen isn’t viable and I want to also tell you why it’s not viable as well then go through the steps. After that, I’ll show you how I came about the next niche as well. So let’s just jump straight into my Google search engine window on my Internet Explorer first and I want to show you what happened here.

Firstly, I chose baby predictions based on the top 10 results that I was provided for my virtual assistant and after reviewing it and doing a little bit more keyword research into it, I realized that firstly, there’s too much competition and secondly, I based my predictions or all my search on exact keyword terms and I’ll give you an example what I mean by that. Currently I’ve typed in Baby Predictions here and what you’ll see here it’ll return about 1.79 million results which is a lot of results. But this is what we’ve called a broad term search here and that means that anything that has baby predictions inside its website or so forth, it’ll come up. But what I did was I tried to narrow it down, and I’ve put in quotation marks around it and I clicked search there and that came up with 11,100 results which was good in many ways because it was less than the criteria I was looking at which was under 30,000 competing websites but the problem was that not many people type in quotation marks baby predictions. That was the mistake I made there.

Second thing as well I want to share with you the competition as I said. So let me just take my Market Samurai screen for you and I’ll show you right here, we’ve plugged in straight into Market Samurai and it showed me exactly where the competition lies. And, originally when I did a search based just on baby predictions as the keyword term and have it in quotation marks, it basically brought a PR between 0 to about 2 so it’s an average of 0.7 something which was not accurate because not many people search on that term. Now when I did it on a broad search, it brought back these results which was quite competitive — like 4, 3, 4, 4, 4, 3…and once you get above those, it becomes extremely, extremely high. And, I wish I had actually run these figures through earlier just to make sure but this is why I’m learning and also realizing that this was a big mistake. For the big takeaway lesson on this is to make sure that you are doing a research based on the broad match term or broad keyword and also to make sure that when you check the competition, there is not too much competition there. So that’s a big mistake I think a lot of people make when they’re going to starting a niche market and obviously I’ve shown you what I’ve done wrong as well. So hopefully you can see not to go down that path.

All right so what I want to jump into now is before I go into, if you don’t have Market Samurai, I highly, highly recommend getting a copy of it because it will speed up your time to do the researches that I’ve been able to do and I’ll show you right now. And if you want to get it, you can just get a trial free copy, simply click on the link that I’ll be presenting right below here as well and you’ll be able to download Market Samurai for free through a trial period. So what I’m going to do right now is I’m going to show you exactly how I came about to find my next niche market which will show you exactly what happened. All right, so rather than just saying look you know, I don’t want to go to that market anymore, I just thought I’ll jump back into the 10 hot market researches that we’ve previously done and my virtual assistant came out with all these niches that we’ve potentially gone into based on Clickbank results. And, the first one I just went okay, I’ll just take raw food detox and raw food detox was something that I’ve just punched straight into Market Samurai. So let’s take this and I’ll show you exactly what I did in Market Samurai and I’ll show you how I came about this final result which I’ll let you take judgment whether or not this is a good market to jump into.

All right, I’ve jumped into Market Samurai and I punched in the keyword term niche that I want to look into called raw food detox and after doing a simple generic keyword term search just to see what other key terms or keywords can come up, it brought up with all these results down below. All right, now I’ve got a certain specific criteria here and I followed the things that The Challenge which is held by Ed Dale and his team that’s held every year, I’ve just taken his criteria and plugged them straight into here. And, the first thing I wanted to just mention is the SEO Traffic. They said that you have to have a minimum or should have a minimum of 80 searches per day, so I’ll punch that in and then Phrase-to-Broad match ratio, they said at least a minimum of 15%. That basically means that whatever key terms are to find inside say for example searches, if you have a long term keyword if say raw food detox is located in raw food detox headquarters or shop or whatever, it will make sure that it’s got no more than 15% match. All right so I’ve punched that in and I’ll click Refresh Filters. And what happened is that there’s all these results that’s just been filtered and showing right here. And once I’ve done that, I’ll usually just sort it by searches over here and you’ll see that obviously there’s a lot of big searches but what’s most important is to eliminate the competition. So I’ve done the Analyze Keywords and checked out to find out whether or not these keywords have all these competition. Now, what I’ll do is also too you need to look at having a maximum of 30,000 competing websites and that’s the criteria that I just went by on The Challenge and it is very, very powerful to actually mind that down and I’ve showed you previously my mistake on what I didn’t look out for. So I’ll click Refresh Filters here. And, you’ll see right here SEOC which anything below 30,000 has popped up and obviously you can see the results were dramatically reduced. Now, what I did was when I went through this, I basically just opened up each and everyone of these just went through step by step systematically just to check what kind of competition there was. And, interestingly enough, I came across 3 Day Detox diet or 3 Day Detox keywords and I basically just run a SEO Competition on this and guess what, PR came out to be quite nice. It was actually all lower than the two’s and the three’s. I’ll switch a few of things off just so that it doesn’t confuse you. Let me just close this…okay, it’s a lot easier to see. In this matrix here, you can see a lot of green which means the greens are actually a very, very good thing means there’s not much competition in certain areas.

And the most important thing is for me when I look at this is PR whether or not there’s any competing websites with any PR above 4 say 3 or 4. Once you get 3 or 4, it’s very difficult to compete. But as you can see in the 3 day detox keywords, you got 1, 1, 2, 2…etc and as you can see these words here, or these PR websites are not very, very highly ranked which means this is a good niche to jump into and there’s a high potential for me to get my website ranked up high. Furthermore, not many have very high backlinks as you can see here, probably 178 which one little article blitz I could probably blit it more than that in a few goes. Furthermore, a lot of them don’t have any targeted URL and Description header of all these in it. So as you can see, it makes it all easy in here.

Now in The Challenge when I was just reviewing, they just said you should have at least a minimum of two green lines completely across. If you’ve got two green lines, it means it’s going to be a market that’s viable and it’s a market that you’re going to be able to hopefully are competing. So basically I’ve decided 3 Day Detox has enough search, has enough or not much competition and also seems to be quite a market that is going to be people are buying particular products in. The other way for me to know is obviously when I offer those products to see if they convert.

So that’s basically what I’ve decided it’s I’ve decided to be doing a bit more research. I changed the market, the niche into 3 Day Detox and I’ve purchased the domain. Now we’re getting the articles written up and then soon we’re going to have market onto the Internet so that we can get into Google and start ranking as well.

So stay tuned for the next video which I’ll be showing exactly what the site looks like and what I’m doing as well. This is just to clarify with you, showing you and seeing…of sharing with you exactly what’s happened and how I’ve gone about to find another market that’s a lot more viable for our challenge.

All right! I hope that you have learnt something from here. Both Pat and I had a chat about this and we both are learning as well so please, please be kind to us with your comments. I mean I love your feedback and also your criticisms as well so that way we can help learn. But, I love to also hear some positive comments to see how things are going as well and if you’ve got any further questions, just feel free to leave it down below in the comments section as well.

Well, I’ll see you guys in the next video and I can’t wait to share with you how we’ll progressing as well in next. So have a great day and talk to you soon. Bye for now.

[/spoiler]

I hope you too have learnt a lot in this challenge and I’m very excited to share with you in the next couple of days the content we’ve generated on this new niche and also how the niche website looks like and I’m sure this would work better now. If you have further suggestions, feedback, I love to hear them right below. Thanks for your time today and speak soon!

To Your Lifestyle Business Success,

Tyrone Shum
Lifestyle Entrepreneur